Research and development of forms and methods of organizing international economic relations between Ukraine and Austria
Students Name: Tymtsiv Olha Ivanivna
Qualification Level: magister
Speciality: International Business
Institute: Institute of Economics and Management
Mode of Study: part
Academic Year: 2020-2021 н.р.
Language of Defence: англійська
Abstract: As you know, in practice, various forms of organization of international economic relations are used: international trade; international specialization of production and scientific and technical works; exchange of scientific and technical results; international monetary, financial and credit relations between countries; international movement of capital and labor; economic cooperation in solving global problems; international investment relations; international information relations; international economic integration; activities of international economic organizations, etc. Their improvement is aimed at solving the problems of individual countries and problems that affect development of the international economy, the formation of a global society, economic growth and more. An important role in resolving this issue is given to compliance with the principles of cooperation and mutual assistance, regulatory processes. International economic relations are governed by international economic, trade, credit, currency, customs and payment agreements. The purpose of the master’s qualification work is to develop forms and methods of organizing international economic relations between Ukraine and Austria. The work is performed within the theme «Research and development of forms and methods of organizing international economic relations between Ukraine and Austria». Goal of research: development of forms and methods of organizing international economic relations between Ukraine and Austria of PJSC "RIELEXPERT". Task of research: study of theoretical bases and legislative acts on the problem of development of forms and methods of organizing international economic relations between Ukraine and Austria; to carry out a macroeconomic analysis of international economic activity between Ukraine and Austria; to carry out the general characteristic of PJSC "RIELEXPERT"; to study the economic activity of PJSC "RIELEXPERT"; to study the trends of development of economic activity of PJSC "RIELEXPERT"; summarize the results of the study of trends in the problem; develop a measure to develop forms and methods of organizing international economic relations between Ukraine and Austria. The subject of our study is international economic relations between Ukraine and Austria. The structure of the master’s qualification work is formed by four sections. The first section defines the content and essence of the categories "international economic relations", forms of international economic relations, types of each forms of international economic relations, etc. The first section also studied regulations for the issue of problems of development of forms and methods of organizing international economic relations between Ukraine and Austria. Global trends in international labor migration are considered in the article by Don O. D. (Don, 2020). The author proved that at the beginning of the XXI century international labor migration has become a powerful force that contributes to economic, social and cultural transformation in the global space. In today’s increasingly interconnected world, international migration is an objective reality that affects almost all countries in the world economy. People are moving in search of work, education and improving their quality of life. At the same time, conflicts, poverty, inequality and lack of funds for a comfortable life force people to leave their homes in search of a better future for themselves and their families abroad (Don, 2020). The second section is devoted to the macroeconomic analysis for Austria and Ukraine. Austria is a country with a stable economy and a strong framework, a dynamic R&D environment and known for its high quality of life. Austria is one of the most globalized countries in the world. This is confirmed by the globalization index "KOF Globalisierungsindex 2018", published by the renowned Swiss Technical Institute (ETH) in Zurich. The third section reveals the results of the study of trends in the development of the economic activity of PJSC "RIELEXPERT". The main activity of the enterprise is aimed at renting its own real estate, charging electric forklifts. The company operates only in the domestic market. The provision of services does not depend on seasonal changes. The Austrian real estate market is promising for the company. In 2017, for the eighth time in a row, the consulting company Mercer chose the capital of Austria as the most comfortable city to live in. Foreigners also appreciate Vienna. The metropolis on the Danube received the highest number of points in the categories of "water quality", "medical care", "canal", "public transport" and "schools". Therefore, it is clear that real estate in Austria, and in particular in Vienna, is a desirable object of financial investment. Austrian traditional companies are well acquainted with the market in the country, but real estate consulting firms and intermediaries also operate abroad, and this activity is based on pre-established contacts and developed networks with the eastern neighboring countries. The real estate departments of Austrian banks also have a thorough knowledge of the real estate market in Central and Eastern Europe and long-term contacts. The fourth section proposes alternatives for development of forms and methods of organizing international economic relations between Ukraine and Austria based on PJSC "RIELEXPERT". Problems of improving the forms and methods of organizing international economic relations of PJSC "RIELEXPERT" with Austrian counterparties are as follows: 1. Lack of effective business models of online promotion of goods and services in the practice of the enterprise in the conditions of development of international economic relations with Austrian contractors. 2. Insufficient use of Internet promotion opportunities, which is expressed in the limited use of real estate promotion tools on the Internet. 3. Insufficient web resource of PJSC "RIELEXPERT" for the development of international economic relations with Austrian counterparties. To eliminate them is recommended to implement measures to develop the outlined activities of PJSC "RIELEXPERT", it is necessary to develop various Internet models of doing business, because real estate is located in Austria, and the company is located in Lviv. At the same time, many real estate market participants note that traditional means continue to gradually reflect their positions. For a client wishing to sell or buy real estate, the Internet is becoming an impossible tool and the main means of finding the necessary information. The Internet presents the following opportunities for the promotion of real estate. The first is targeting - the ability to address an advertising message to a specific target group. Each type of real estate is bought by a certain limited group of people with the appropriate level of income and interest. The second possibility of online real estate promotion is the low cost of contact. The third possibility of online real estate promotion is the possibility of more careful planning of the advertising campaign. Because there are several ways to pay for advertising on the Internet: the advertiser can think in more detail about the advertising campaign, choosing a more convenient for each case payment model. A portfolio of business models of online retail of PJSC "RIELEXPERT" can be introduced into the practice of the company’s activity to provide a full package of services in the field of real estate in the Austrian market. In order to measure feasibility study calculated the cost of its introduction and proved its economic efficiency. Key words: international economic relations, development, Ukraine, Austria, forms, methods.