ImageTechnologies

Major: Information, Library and Archival Science
Code of subject: 7.029.01.M.013
Credits: 3.00
Department: Social Communication and Information Activities
Lecturer: Ph.D., Associate Professor Nataliia Khymytsia
Semester: 2 семестр
Mode of study: денна
Learning outcomes: know: • ability to apply knowledge and practical skills in professionally-oriented academic disciplines in information business in extreme conditions; • apply knowledge of the basics of management and marketing and project management. be able: • to introduce new aspects of solving the problems of synthesis and analysis in the systems that are characteristic of the chosen specialization; • systematically develop and apply creative abilities to the formation of fundamentally new ideas; • effectively manage the team to achieve the objectives; • apply theoretical and practical skills in decision-making to solve problems of the specialty (specialization), taking into account universal values, social, state and industrial interests; • apply skills in conducting experimental research on professional topics; • ability to communicate, including oral, written and electronic communication in Ukrainian and one of the foreign languages ??(English); • the ability to use a variety of methods, including information technology, to communicate effectively at the professional and social levels; • ability to adapt to new situations and make decisions; • ability to be responsible in the work performed and achieve the goal in compliance with the requirements of professional ethics.
Required prior and related subjects: Communication strategies of the institution
Summary of the subject: The purpose of studying the discipline "Imageology" is to form in students the necessary theoretical and practical knowledge about the image of the individual, company and leader.
Assessment methods and criteria: Speaking-written form (100 %)
Recommended books: Khymytsia N.O., Morushko A.A. Business communication: textbook. manual / N.O Khymytsia, A.A. Morushko. - Lviv: Lviv Polytechnic National University Publishing House, 2016. - 224 p. - (Series "Documentation and information"). Morushko A.A., Khymytsia N.O. The humanization of information exchange: textbook. manual / A.A. Morushko, N.О. Khymytsia - Lviv: Lviv Polytechnic National University Publishing House, 2017. - 224 p. - (Series "Documentation and information"). for bachelors.