The Organization of Research in to Tourism Development Trends

Major: Tourism
Code of subject: 6.242.02.E.093
Credits: 5.00
Department: Tourism
Lecturer: M.I.Senkiv
Semester: 6 семестр
Mode of study: денна
Learning outcomes: • to know the current trends in the development of tourism and methods of their research; • to be able to identify trends in the development of tourism and analyze them with examples of specific cases; • master the skills of professional reasoning when discussing issues related to tourism development trends, their geospatial features, research and forecasting methods.
Required prior and related subjects: Planning the activities of tourism business, Organization of tourism (Organization of tourist trips), International Tourism Organizations, International Tourism Infrastructure
Summary of the subject: Evolution of tourism. Modern tourism and future growth prospects. Economic, social and cultural, and environmental impact of tourism. Global Tourism Market Trends. Tourism research and organizations conducting it. Measuring and monitoring tourism conomic impacts. Strategies to manage social and cultural impacts of tourism. Tourism and sustainable development goals. Strategies to manage environmental impacts of tourism. Alternative tourism. Research of tourism market segments and travel psychology. Tourism marketing research. Tourism planning. Elements of tourism plan. Human resources in tourism: planning and development. Tourism demand forecasting
Assessment methods and criteria: Current control (50%) – lectures, trainings Final control (50%) –control work, test
Recommended books: 1. Euromonitor International. (2018). Megatrends Shaping the Future of Travel. Available at: https://go.euromonitor.com/wtm2018-megatrends-shaping-the-future-of-travel.html. 2. Travel&tourism economic impact 2018 world. Available at: https://www.wttc.org/- /media/files/reports/economic-impact-research/regions-2018/world2018.pdf. 3. World Tourism Organization and United Nations Development Programme (2017), Tourism and the Sustainable Development Goals – Journey to 2030, Highlights, UNWTO, Madrid. 4. World Tourism Organization (1997). International Tourism: A Global Perspective. Madrid: Author. 5. World Tourism Organization (2018), UNWTO Tourism Highlights, 2018 Edition, UNWTO, Madrid.