Management of International Competitiveness

Major: Management
Code of subject: 6.073.04.E.128
Credits: 3.00
Department: Foreign Trade and Customs
Lecturer: Horbal Nataliya
Semester: 6 семестр
Mode of study: денна
Learning outcomes: 3. Demonstrate knowledge of theories, methods and functions of management, modern concepts of leadership. 6. Identify skills of search, collection and analysis of information, calculation of indicators to justify management decisions. 17. Perform research individually and / or in a group under the guidance of a leader. 20. Ability to demonstrate in-depth knowledge and understanding of the processes of foreign economic operations, their organizational, financial, resource, legal, logistical, customs, transport, forwarding, insurance, management support. 21. Ability to demonstrate in-depth knowledge and understanding of the processes of international cooperation and international business, integration and globalization, factors and parameters of the modern international economic environment, management systems of foreign economic and customs activities. 26. Ability to research foreign markets, to form technologies of foreign economic operations, to conclude and execute agreements with foreign counterparties, to develop international projects.
Required prior and related subjects: Management, Marketing
Summary of the subject: 1. Competition in the market economy. 2. The competitiveness of goods and services at the world market. 3. Factors ensuring international competitiveness. 4. Analysis and evaluation of international competitiveness. 5. Microstrategies of international competitiveness. 6. The control system of competitiveness at the world market. 7. The competitiveness of industries in the global economy. 8. Features of regions’ international competitiveness. 9. Current models of the competitiveness of national economies. 10. Regulation of competition at national and international levels. 11. The competitiveness in conditions of globalization.
Assessment methods and criteria: Current control (100%): oral express-survey on practical lessons, presentations, case-studies, individual research task
Recommended books: 1. Кузьмін О.Є., Горбаль Н.І. Управління міжнародною конкурентоспроможністю підприємства (організації): Навч.посібник. – Львів: Вид-во НУ «Львівська політехніка», 2004. – 188 с. 2. Кузьмін О.Є., Горбаль Н.І. Управління міжнародною конкурентоспроможністю підприємства: Підручник. – Львів: Компакт-ЛВ, 2005. – 304 с. 3. Zamborsky P. International Business and Global Strategy. 1st edition. - 2016. - / http://bookboon.com/en/international-business-and-global-strategy-ebook. 4. Ritson N. Strategic Management. 2nd edition. - 2013. - / http://bookboon.com/en/strategicmanagement-ebook. 5. Porter, M.E. (1998) On Competition, Boston: Harvard Business School, 1998. 6. Porter, M.E. (2008) "The Five Competitive Forces That Shape Strategy", Harvard Business Review, January 2008, pp. 79–93. 7. Porter, M.E. & Kramer, M.R. (2011) "Creating Shared Value", Harvard Business Review, Jan/Feb 2011, Vol. 89 Issue 1/2, pp 62–77. 8. Porter, M.E. & Heppelmann, J.E. (2015) "How Smart, Connected Products are Transforming Companies", Harvard Business Review, October 2015, pp 97—114.