Planning and Organizing Startups and Their Public Management

Major: Public management and administration
Code of subject: 6.281.08.E.107
Credits: 4.50
Department: Administrative and Financial Management
Lecturer: Dr.Sc., Professor Podolchak N.Y.
Semester: 5 семестр
Mode of study: денна
Learning outcomes: 1.1. Knowledge and understanding of the scientific and mathematical principles underlying the formation and analysis of the startup; 1.2. Knowledge of the bases of professional-oriented disciplines of the specialty in the field of public administration, state regulation of economy and insurance, budget policy, competition theory and entrepreneurship, the theoretical basis for the functioning of world and national markets, the basis of financial and budgetary policies; 1.3. Understanding of tools and strategies for market analysis, functioning of private enterprise and public organization; 1.4. Ability to work effectively both individually and in a team; 1.5. Ability to identify, classify and describe the work of startup control systems; 1.6. Ability to carry out quality management, innovation and investment activities, management in crisis conditions, in a competitive environment, management of the development of systems for the implementation of the tasks of the startup.
Required prior and related subjects: management entrepreneurship management
Summary of the subject: Methods to find ideas and test them for success. The values of consumers and how to form the blue ocean. Marketing at the launch of the startup on the market. Social networks as a tool for the development of the startup. Modern methods of raising funds. Beznes-model. Creating a team and selling a startup product. Presentation of a startup for investors and entry into the market.
Assessment methods and criteria: current control (40%). Examination (60%)
Порядок та критерії виставляння балів та оцінок: 100-88 points - certified with an “excellent” grade - High level: the student demonstrates an in-depth mastery of the conceptual and categorical apparatus of the discipline, systematic knowledge, skills and abilities of their practical application. The mastered knowledge, skills and abilities provide the ability to independently formulate goals and organize learning activities, search and find solutions in non-standard, atypical educational and professional situations. The applicant demonstrates the ability to make generalizations based on critical analysis of factual material, ideas, theories and concepts, to formulate conclusions based on them. His/her activity is based on interest and motivation for self-development, continuous professional development, independent research activities, implemented with the support and guidance of the teacher. 87-71 points - certified with a grade of “good” - Sufficient level: involves mastery of the conceptual and categorical apparatus of the discipline at an advanced level, conscious use of knowledge, skills and abilities to reveal the essence of the issue. Possession of a partially structured set of knowledge provides the ability to apply it in familiar educational and professional situations. Aware of the specifics of tasks and learning situations, the student demonstrates the ability to search for and choose their solution according to the given sample, to argue for the use of a particular method of solving the problem. Their activities are based on interest and motivation for self-development and continuous professional development. 70-50 points - certified with a grade of “satisfactory” - Satisfactory level: outlines the mastery of the conceptual and categorical apparatus of the discipline at the average level, partial awareness of educational and professional tasks, problems and situations, knowledge of ways to solve typical problems and tasks. The applicant demonstrates an average level of skills and abilities to apply knowledge in practice, and solving problems requires assistance, support from a model. The basis of learning activities is situational and heuristic, dominated by motives of duty, unconscious use of opportunities for self-development. 49-00 points - certified with a grade of “unsatisfactory” - Unsatisfactory level: indicates an elementary mastery of the conceptual and categorical apparatus of the discipline, a general understanding of the content of the educational material, partial use of knowledge, skills and abilities. The basis of learning activities is situational and pragmatic interest.
Recommended books: 1. Eric Rice Business from scratch. Lean Startup method for quick testing of ideas and business model selection. M .: Alpina Pablisher, 2013- 249c. 2. Dan Senor, Sol Singer "The Country of Startups. History of the Israeli Economic Miracle Yakaboo Publishing, 2016.